Favikon Rated #1 PMM Creator & Over 800 PMMs Trained

Favikon Rated #1 PMM Creator & Over 800

PMMs Trained

STOP REACTING TO YOUR CAREER.
START CREATING IT.

Because waiting for an external event is not a strategy. PMMCA is a structured career system that helps you build leverage, prove your value and create a resilient Product Marketing career before you need it.

One breakthrough. Three ways to get there.

Create Your Breakthrough ->

Harvey Photo
Harvey Photo
PMMCA Course Results

Proof that proactive PMMs Win

Because when you build leverage early, your career moves faster and rebounds stronger.

*Based on PMMCA 2025 graduates

80%

increased recruiter interest within 4 weeks

100%

met their stated career goals in 16–20 weeks

16wk

from redundancy to re-employed

100%

would recommend PMMCA to a PMM colleague

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Salesforce logo
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projectworks
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Trusted by product marketers at leading companies

PMMs WHO DIDN'T WAIT

Real Career Breakthroughs From Product Marketers Like You

Because when Product Marketers stop reacting and start building leverage, results follow

Sara Jacobs

Blink Payments

Promoted from PMM to Product Marketing Lead in 20 weeks

Career Advancement & Promotion

Kristin Miltner

RWS

Secured ideal role in one month

Job Search Acceleration

Amit Alagh

RWS

Secured best-fit role after unexpected layoff within 20 weeks

Job Search Acceleration

Dean Lindsay

Eastnets

Secured new role within 12 weeks of being made redundant

New job

BUILT FOR DIFFERENT CAREER MOMENTS

One Program. Three Ways In.

Career Builder

Course + community

Earn the Promotion

Operate at the next level before you’re given the title. Drive buy-in, tie work to revenue and build the case for progression.

Job Seeker

Course + community

Secure Your Next Role

Position yourself as a strategic operator, not a task executor. Build proof, sharpen your narrative and attract stronger opportunities.

Performance Coaching + Community

Sharpen Your Edge

Strengthen your PMM skillset with structured 1:1 coaching Harvey and peer challenge. Test your thinking, refine your positioning and stay competitive in a fast-moving market.

3 PATHWAYS

Find Your Starting Point

Career Builder Path

If you’re already in a PMM role and want to progress, this path helps you operate at the next level before you’re given the title.

Promotion is rarely about effort. It’s about visibility, influence and commercial impact. You’ll learn how to position your work strategically, secure leadership buy-in and tie your initiatives directly to revenue.

Who This Is For

PMMs aiming for promotion within their current company

PMMs who want greater scope, ownership and influence

PMMs ready to operate at a senior level before it’s formally recognised

What This Path Includes

This is the complete PMMCA Career System.

Build Your Internal Career
1
Prove Your Impact And Value

Stop assuming your work speaks for itself. Make sure it does.

Develop a results-focused action plan and achievements portfolio

Align your work directly to organisational priorities

Turn accomplishments into tangible career currency

2
Unlock Your Career Growth

Take deliberate control of your progression.

Map your progression using structured goal-setting

Create a growth roadmap leadership can see and support

Shift from capable to indispensable

3
Build Resilience In Uncertain Times

Operate effectively even when priorities shift.

Navigate reorganisations and shifting mandates

Build a reputation for commercial clarity

Create stability through strategic positioning

4
Design Your Dream Career

Stop reacting to available roles. Start defining what’s next.

Map your ideal trajectory inside or outside your company

Build optionality so you’re never dependent on one path

Make progression deliberate, not accidental

Plus: Job Seekers Pathway Included
5
Become Irresistible to Hiring Managers

Transform your professional story into a magnet for recruiters.

6
Ace Every Interview Like A Pro

Show up prepared, commercially fluent, confident and unforgettable.

Testimonials

What PMMs Say About Working With Harvey

Harvey’s frameworks and coaching have helped PMMs secure roles, earn promotions and operate at a higher strategic level.

"Harvey has single-handedly elevated the conversation around PMM career development. His frameworks for moving from individual contributor to strategic leader have become industry standard."

Ashley Couto

Head of Growth, Passion.io

"Working with Harvey was one of the best decisions I ever made. Within weeks (yes, weeks!), I regained my confidence, found clarity on my goals, built a plan for achieving those goals, and...I achieved them! Harvey is everything you can ask for in a mentor. He works in a structured manner, gives honest feedback, provides invaluable advice that you can actually implement, and motivates you when you need it. Choose to work with Harvey and put in the work. You won't regret it!"

Mardien Drew

Customer Marketing Lead, YouGov

"I took the lessons (and took the time!) in the Job Seeker course to help me evaluate what I would be good at, what lights me up, and take a strong look at how my past experiences would shape the most positive future in my marketing career. Highly recommend!!"

Kristin Howland

Marketing and Product Leader

"PMMCA from Harvey left me positively impressed for its unique approach, which blends top PMM career insights, the chance to exchange ideas with a thoughtfully selected group of PMM peers, and, of course, Harvey's mentoring and practical career frameworks to help navigate career development in Product Marketing. Thanks to Harvey, #1 PMM creator worldwide, I left the program feeling energized and with a much clearer sense of my next steps. The cherry on top? The unique opportunity to build ongoing connections with both Harvey and a global network of talented PMMs, fostering meaningful exchanges and peer mentoring well beyond the course."

Tanya Stracuzza

Global Product Marketing Leader

"Harvey has single-handedly elevated the conversation around PMM career development. His frameworks for moving from individual contributor to strategic leader have become industry standard."

Ashley Couto

Head of Growth, Passion.io

"I took the lessons (and took the time!) in the Job Seeker course to help me evaluate what I would be good at, what lights me up, and take a strong look at how my past experiences would shape the most positive future in my marketing career. Highly recommend!!"

Kristin Howland

Marketing and Product Leader

"Working with Harvey was one of the best decisions I ever made. Within weeks (yes, weeks!), I regained my confidence, found clarity on my goals, built a plan for achieving those goals, and...I achieved them! Harvey is everything you can ask for in a mentor. He works in a structured manner, gives honest feedback, provides invaluable advice that you can actually implement, and motivates you when you need it. Choose to work with Harvey and put in the work. You won't regret it!"

Mardien Drew

Customer Marketing Lead, YouGov

"PMMCA from Harvey left me positively impressed for its unique approach, which blends top PMM career insights, the chance to exchange ideas with a thoughtfully selected group of PMM peers, and, of course, Harvey's mentoring and practical career frameworks to help navigate career development in Product Marketing. Thanks to Harvey, #1 PMM creator worldwide, I left the program feeling energized and with a much clearer sense of my next steps. The cherry on top? The unique opportunity to build ongoing connections with both Harvey and a global network of talented PMMs, fostering meaningful exchanges and peer mentoring well beyond the course."

Tanya Stracuzza

Global Product Marketing Leader

Testimonials reflect individual experiences and perspectives. They are not intended to represent or guarantee that all members will achieve the same results. Outcomes vary based on role, experience, and level of engagement.

Pricing

Access the PMMCA Career System

Choose the level of access that aligns with your current career goal.

Career Builder

For PMMs ready to operate at the next level and build long-term career leverage.

$1,497

Lifetime course access · 12-month community

Founding Member Bonus
Quarterly 1:1 with Harvey + PMM Camp KPI Toolkit

What you'll achieve:

Position yourself as a strategic leader, not just an executor
Build visible influence with leadership
Create a clear progression roadmap
Navigate organisational change without losing momentum

30-Day Money-Back Guarantee*

Job Seeker

For PMMs focused on securing their next role with stronger positioning.

$997

Lifetime course access · 12-month community

Founding Member Bonus
Quarterly 1:1 with Harvey + PMM Camp KPI Toolkit

What you'll achieve:

Walk into interviews prepared and commercially fluent
Build a LinkedIn profile and portfolio that attracts recruiter outreach
Increase negotiation leverage
Identify which companies are worth your time

30-Day Money-Back Guarantee*

Coaching & Community

For PMMs investing in ongoing strategic capability and peer-level challenge.

MonthlyAnnualSAVE $118
$499

Per year · Save 2 months

Founding Member Bonus
Quarterly 1:1 with Harvey + PMM Camp KPI Toolkit

What you get:

Direct access to Harvey via bi-weekly live AMAs
24/7 structured support via Harvey Bot
Private, vetted PMM community

Cancel anytime

Career Builder
Full System
Job Seeker
Tactical Access
Coaching + Community
Coaching Access
Quarterly 1:1 Strategy Sessions with Harvey*
PMM Camp KPI Toolkit*
Bi-Weekly AMA Office Hours
Guest Masterclasses and Workshops
Harvey Bot (24/7 Support)
Small, Private PMM Community
Job Seeker Course
Career Builder Course

* Annual Community membership only. These perks are not included in the monthly plan.

Questions?

Your Questions, Answered Clearly

Your Questions, Answered Clearly

Which path should I choose if I'm employed but considering a move?

Can my company pay for this?

How much time does this take per week?

What happens when my included community access ends?

What is the 30 days money back guarantee?

Can I just join the community without taking a course?

How is PMMCA different from PMA or other PMM programs?

Do I get lifetime access to the course material?

What kind of results do members get?

Stop Reacting. Start Creating.

Every pathway includes direct access to Harvey, structured frameworks built from 30+ years in product marketing, and a focused peer community committed to progression.

Choose the level of access that aligns with where you are now — and build leverage deliberately.

*Direct access to Harvey included with Career Builder, Job Seeker, and Community Annual plans.

Create Your Breakthrough

Harvey Photo

© 2026 Harvey Lee

Site Designed by Jenny Lu

Photography by Mike Stone

© 2026 Harvey Lee

Site Designed by Jenny Lu

Photography by Mike Stone